Who This Is For
Spa operations consulting for GCC & Africa hotels
Our operations consulting service is designed for hotel spas and standalone wellness centres that are underperforming against their potential. In the GCC, the most common performance gaps are: therapist utilisation below 55%, retail penetration under 15%, no structured upselling protocols, and RevPAM at least 30% below comparable properties. In East Africa and the Indian Ocean Islands, the gap is often compounded by high staff turnover, weak SOPs, and inadequate POS and reporting infrastructure.
I Feel Spa International's consulting team has a combined track record of advising over 100 spa facilities across 20 markets. We apply the same performance management frameworks used by the world's leading hotel spa brands, adapted for the realities of each specific market. Our engagements are results-driven: we set agreed KPI targets at the start of each engagement and track against them monthly.
Clients engage us for operational audits (a fixed-scope, fixed-fee diagnostic), ongoing advisory retainers (monthly or quarterly remote reviews and reporting), and turnaround advisory for underperforming facilities, drawing on our founders' own experience of turning around their own spas. Contact us to discuss which engagement model fits your situation.